Associate Professor, IRSC • AAF Treasure Coast President
AAF Addy Judge • Creative Director
Research for Work on the AAF Treasure Coast
Leadership Conference • Creativity 2020 • Nov 13-15
AAFTREASRECOAST.ORG
AAFTREASURECOAST.ORG
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As the local President of the Treasure Coast American Advertising Federation, I stay in touch with all the newest and latest trends in Design, Marketing & Advertising by being involved with their Leadership Conferences, the Annual National Admerica Conferences in New Orleans, Chicago, Hollywood, FL and more recently the 2020 Admerica Adjusted Online Conference. In addition, we've had several Seminars on Women in Design, Howard Beauchamp, Award Winning English Designer, as well as presentations by Jay Krier, Photographer, Videographer in North Carolina and Federico Sandoval, our local web expert.
Last year, I served on the AAF 2019 Admerica Conference Committee and produced the marketing materials promoting the Conference with the National Office in Washington, DC. This year, if all things are safe we have conferences in Palm Coast and Fort Myers. Finally, we've been awarded the Fall Leadership Conference on the Treasure Coast - November 13-15, 2020. |
Congratulations to Our AAF Treasure Coast Members
Who Won at the 4AAF Regional Addy Awards
Michael Visconti
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Amanda Robinson
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Barry Marsh
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Victoria Racine
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Darcey Thompson
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Michael Visconti - FC Edge (3)
Amanda Robinson - Squared Studios
Barry Marsh - BGM Creative
Victoria Racine - BlueFly Design
Darcey Thompson - Southeastern Printing
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2020 AAF Admerica Adjusted
Online Virtual Conference • June 7 - 23, 2020
(It would have been in Palm Springs, CA)
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I Participated in the Admerica Adjusted Online Conference
All Events Were Zoom Meetings Online!
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June 8 | 10:00 am
Club Management Roundtables: Club Operations, Financial Stability and Government Relations June 8 | 10:30 am Club Management Roundtables: Programs, Fundraising and Special Events June 8 | 11:00 am Club Management Roundtables: Communications, Membership Development, Membership Retention June 9 | 3:45 pm Club Workshop: American Advertising Awards Get a head start on the upcoming award season and become your club’s American Advertising Awards expert! Attend this dynamic workshop and hear from club leaders who have excelled in growing entries and organizing a successful gala. |
June 10 | 10:00 am
Eastern Regional Meeting All leaders and members of states within the Eastern Region (includes Districts 1, 2, 3, 4 and 7) should plan to attend the annual meeting. June 16 | 11:00 am Rising Club Leadership Training, Session 2 Designed to better prepare Club Presidents and Board Members, the three-session event will provide insight into all aspects of local leadership including deadlines, expectations, awards and recognition opportunities, a review of policies and procedures, fiscal responsibility and signature events. June 23 | 11:00 am Rising Club Leadership Training, Session 3 Designed to better prepare Club Presidents and Board Members, the three-session event will provide insight into all aspects of local leadership including deadlines, expectations, awards and recognition opportunities, a review of policies and procedures, fiscal responsibility, succession planning, signature events and more. |
New Identity for Merrimac Capital Partners
Identity for Project Vision
Helping Colleges Innovate
Summer B - Virtual Online Classes!
Advanced Typography & Visualization Basics!
Online Celebrity Critiques - Dustin Knotek & Doug Chilton
CASEY & SPAZ COMEDY CORNER PRESENTS
Dean Napolitano & Ramon Garcia
Saturday, June 27, 2020 • Sunrise Theatre BlackBox
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A Big Thank You to The Staff at the Sunrise Theatre, Sharon Engel, Executive Director and Anne Satterlee, Marketing Director and Ted Geiger, Technical Director are so thorough and careful in arranging the Sunrise Theatre BlackBox with social distancing, masks for all employees, bartenders and guests when walking around and having servers for all tables taking orders - it's a very professional, well-planned atmosphere - Casey & Spaz Comedy Corner with Dean Napolitano & Ramon Garcia - June 27, 2020 - 7:00. They have created a Nightclub venue in the space! Great Job Partners! There is a very positive and exciting atmosphere in the new Sunrise Theatre BlackBox every night!
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Student Success in Visual Communication
Another Great Summer of Design Projects
Our Newest Client - Baunovo, An Engineering Company
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I'm working with Sergio Prahl - Baunovo/Bautech & Megan H. Smith - MPA, IOM, President/CEO - Economic Development Corporation/Okeechobee & Laura Mendoza. The First Project is a 4-Pager Promotional Marketing Brochure displaying their Hi-Tech Equipment and their New Plant in Okeechobee!
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These Are the Clients Who Trust Me for Quality
& Professionalism in Design, Marketing & Advertising
at the Local, Regional & National Level
& Professionalism in Design, Marketing & Advertising
at the Local, Regional & National Level
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Adams Ranch
American Advertising Federation Sunrise Theatre Bluebird Productions The Comedy Corner Baunovo/Bautech Adams Ranch New York Boulders Baseball Club Manatee Center - Fort Pierce Project LIFT Society for Marketing Advances Islamorada Beer IRSC - SBDC Mz Perky's - Cold Brew Coffee Barwis Rupert J. Smith Law Library TRW Law Nathaniel Pryor Reed KendraDelano.com Denis Potvin Foundation The Galleria of Pierce Harbor SLC - Economic Development Council Independence Charter Academy VisitStLucie.com HealthyStLucie.com Navy UDT-Seal Museum Treasure Coast Manufacturers Assn. IRSC - Advanced Technology Brown Family Farm Oak Harbor Golf Club Grand Harbor Golf Club Dylan Investments |
Executive Sports
Exclusive Sports Marketing Physician Corporation of America On Demand Internet Media DV8 Sports Leather Golf SubAcute Care Associates, Inc. Treasure Coast Life & Leisure The Light of Hope - Pink Tie Friends Fine Arts Conservancy Fort Pierce Police Dept - Lock It/Lose It Tile of Spain The Racquet Club of Memphis Royal International Trading Co., LTD Hotel Broadcasting Corporation Media Club of North Carolina ICreatives Cotton & Company Sven Tumba Johansson Treasure Coast Video AIGA - Miami Norwegian Cruiselines SLC Public Schools Watson Publications Northern Illinois University Athletics Big Ten Conference Mid Continent Conference Mid American Conference Midwestern Collegiate Conference First Plus Sports Marketing Evert Seguso Bassett Tennis Center National Geographic |
Pro Sports Marketing - Cardale Jones
AAF - Treasure Coast & National Indian River County Sheriff's Office Treasure Coast International Film Festival PCW Manufacturing Lincoln Park Career Pathways Youth Build - IRSC St. Lucie County Chamber of Commerce Heathcote Botanical Gardens MycoTea Greg Enns & Indian River Publishing City of Port St. Lucie City of Fort Pierce Main Street Fort Pierce Yacht Watchman Ecotourism on the Treasure Coast TheHighwaymenTrail.com The ARC of Martin County Conservation Alliance of SLC County The United Way Tradition, Florida - E-Books American Society of Plastic Surgeons Solar Energy Loan Fund University of Miami - International Studies Palm Beach State College The Dario Gallery National Painting, Drawing, Print Exhibition Vaccine & Gene Therapy Institute SLC - Billion Step Challenge Treasure Coast EDC SLC Wildlife Boat Tours Rotary of St. Lucie County |
2 0 1 9 - 2 0 2 0
I've Brought in Over $84,500
To the VisCom Program Over 13 years
All in Support of Student Success at IRSC
Design Resources for Students • Student Design Experience • Fonts • Mock-Ups • Paper & Ink
Supporting the AAF • Stock Photography • Web Templates • Hosting • Student Websites
Paying Students for Design Work • Student & Professional Addy Awards
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STUDENT SUCCESS IN VISCOM
$60,000 - Sunrise Theatre $7,500 - Adams Ranch $6,000 - City of Fort Pierce - Ecotourism $5,000 - MycoTea $2,500 - New York Boulders $2,000 - City of Fort Pierce - Highwaymen Project $1,500 - State of Florida $1,500 - Indian River Golf Foundation $1,000 - Manatee Center $500 - SLC - Economic Development Council $350 - Independence Charter Academy* *Current Dr. Kevin Cooper - Projects Supporting Student Success $5,000 - GoNuke.com Website Project - Melissa Rogolino $5,000 - Women in the Work Place - Jay Krier $5,000 - Advanced Technology Logo - Annie Mayer |
In Addition to AAF Events I've Been Involved with All of These
Professional Clients/Events with Marketing, Design & Advertising
• 2020 - New WordPress & Elementor Pro Website for Bluebird Productions
• 2020 - New Identity Design for Project Vision - Helping College Innovate for Dr. Kevin Cooper
• 2020 - New Identity Design for Merrimac Capital Partners - Management & Investment Business
• 2020 - Baunovo/Bautech Engineering - Sergio Prahl/Megan Thomas - Promotional Brochure - Okeechobee, FL
• 2020 - Friendly Passages Magazine - 60 pages -Jim Walker/Carolyn Fabrizio - Fort Pierce, FL
• 2020 - Manatee Center Annual Report - 32 pages - Rachel Tennant - Fort Pierce, FL - $1,000
• 2020 - Project LIFT Newsletter - 8 pages - Bob Zaccheo - Palm City, FL
• 2020 - Treasures of Fort Pierce - Plythe Freedman's Website promoting Fort Pierce (Kasey Bonilla)
• 2020 - YouthBuild Promotion Brochure - Dr. Pamela Welmon - IRSC - Fort Pierce, FL
• 2020 - Roasting Darryl Bey/BlueBird Educational Foundation - Collateral - $20,000 Fundraiser - Fort Pierce, FL
• 2020 - Southern Soul Society - Poster Design - Will Vaughn - Fort Pierce
• 2020 - Club Med Academies - Social Media/Advertising/Sports Events - Port St. Lucie, FL (Kasey Bonilla)
• 2020 - Treasures of Fort Pierce/Plythe Freedman - Website - Fort Pierce, FL (Kasey Bonilla)
• 2020 - MycoTea - Freddie Munoz/Giullano Melluso - Website / 12 New Bottle Labels, 31 oz - Vero Beach, FL - $1,500
• 2020 - Southern Eagle - Philip Busch/Ahmad Toom - Revolt CBD Project - Fort Pierce, FL
• 2019-2020 - New York Boulders/Shawn Reilly - Design/Media Guides/Ads/Signage/Banners - Pomona, NY - $2,500
• 2019-2020 - Indian River Golf Foundation - Roger Van Dyke - Website/Collateral - Vero Beach, FL - $1,500
• 2019-2020 - Sunrise Theatre - 100 Season Performance Posters - Fort Pierce, FL - $5.000
• 2019-2020 - Comedy Corner - 25 Season Performance Posters - Fort Pierce, FL
• 2019-2020 - BlueBird Productions - 20 Season Performance Posters & E-Blasts - Fort Pierce, FL
• 2019-2020 - Treasure Coast Economic Development Council - Pete Tesch - Marketing - Port St. Lucie, FL
• 2019-2020 - KendraDelano.com - Website - Stuart, FL (Kasey Bonilla)
• 2019-2020 - Heathcote Botanical Gardens - Diana Kimes - Fort Pierce, FL (Kasey Bonilla)
• 2019-2020 - Digital Media Student Exhibitions - Posters / Entry Forms - IRSC - Fort Pierce, FL
• 2019-2020 - Digital Media Portfolio Exhibitions (4) - Posters / Social Media - IRSC - Fort Pierce, FL
• 2019-2020 - Digital Media Portfolio Exhibitions (2) - Promotional Brochures - IRSC - Fort Pierce, FL
• 2019-2020 - Cattleman's Dance Poster - Adams Ranch - Fort Pierce, FL
• 2019-2020 - Adams Ranch - Auction Catalog - Robbie Adams - Fort Pierce, FL - $7,500
• 2019-2020 - Brooklyn Sweets - Ethel King - Website - Fort Pierce, FL
• 2019-2020 - AAFTreasureCoast.org - Website - Fort Pierce, FL
• 2019 - Ellen Lupton Lecture, Curator of Contemporary Design at Cooper Hewitt - Norton Museum - WPB, FL
• 2019 - Fort Pierce History Festival - Greg Enns - Poster for the Event - Downtown Fort Pierce, FL
• 2019 - HealthyStLucie FitFest - Logo/Poster/Photography - Jennifer Harris - Port St. Lucie, FL
• 2019 - Barwis -Jade Wright - Marketing - Port St. Lucie, FL
• 2019 - Indian River Magazine - Greg Enns - Website - Fort Pierce, FL
• 2019 - SBDC / Indian River Magazine / Tom Kindred / Greg Enns - Treasure Coast Business - Fort Pierce, FL
• 2019 - MycoTea - Trade Show Booth - Palm Springs, CA
• 2020 - New Identity Design for Project Vision - Helping College Innovate for Dr. Kevin Cooper
• 2020 - New Identity Design for Merrimac Capital Partners - Management & Investment Business
• 2020 - Baunovo/Bautech Engineering - Sergio Prahl/Megan Thomas - Promotional Brochure - Okeechobee, FL
• 2020 - Friendly Passages Magazine - 60 pages -Jim Walker/Carolyn Fabrizio - Fort Pierce, FL
• 2020 - Manatee Center Annual Report - 32 pages - Rachel Tennant - Fort Pierce, FL - $1,000
• 2020 - Project LIFT Newsletter - 8 pages - Bob Zaccheo - Palm City, FL
• 2020 - Treasures of Fort Pierce - Plythe Freedman's Website promoting Fort Pierce (Kasey Bonilla)
• 2020 - YouthBuild Promotion Brochure - Dr. Pamela Welmon - IRSC - Fort Pierce, FL
• 2020 - Roasting Darryl Bey/BlueBird Educational Foundation - Collateral - $20,000 Fundraiser - Fort Pierce, FL
• 2020 - Southern Soul Society - Poster Design - Will Vaughn - Fort Pierce
• 2020 - Club Med Academies - Social Media/Advertising/Sports Events - Port St. Lucie, FL (Kasey Bonilla)
• 2020 - Treasures of Fort Pierce/Plythe Freedman - Website - Fort Pierce, FL (Kasey Bonilla)
• 2020 - MycoTea - Freddie Munoz/Giullano Melluso - Website / 12 New Bottle Labels, 31 oz - Vero Beach, FL - $1,500
• 2020 - Southern Eagle - Philip Busch/Ahmad Toom - Revolt CBD Project - Fort Pierce, FL
• 2019-2020 - New York Boulders/Shawn Reilly - Design/Media Guides/Ads/Signage/Banners - Pomona, NY - $2,500
• 2019-2020 - Indian River Golf Foundation - Roger Van Dyke - Website/Collateral - Vero Beach, FL - $1,500
• 2019-2020 - Sunrise Theatre - 100 Season Performance Posters - Fort Pierce, FL - $5.000
• 2019-2020 - Comedy Corner - 25 Season Performance Posters - Fort Pierce, FL
• 2019-2020 - BlueBird Productions - 20 Season Performance Posters & E-Blasts - Fort Pierce, FL
• 2019-2020 - Treasure Coast Economic Development Council - Pete Tesch - Marketing - Port St. Lucie, FL
• 2019-2020 - KendraDelano.com - Website - Stuart, FL (Kasey Bonilla)
• 2019-2020 - Heathcote Botanical Gardens - Diana Kimes - Fort Pierce, FL (Kasey Bonilla)
• 2019-2020 - Digital Media Student Exhibitions - Posters / Entry Forms - IRSC - Fort Pierce, FL
• 2019-2020 - Digital Media Portfolio Exhibitions (4) - Posters / Social Media - IRSC - Fort Pierce, FL
• 2019-2020 - Digital Media Portfolio Exhibitions (2) - Promotional Brochures - IRSC - Fort Pierce, FL
• 2019-2020 - Cattleman's Dance Poster - Adams Ranch - Fort Pierce, FL
• 2019-2020 - Adams Ranch - Auction Catalog - Robbie Adams - Fort Pierce, FL - $7,500
• 2019-2020 - Brooklyn Sweets - Ethel King - Website - Fort Pierce, FL
• 2019-2020 - AAFTreasureCoast.org - Website - Fort Pierce, FL
• 2019 - Ellen Lupton Lecture, Curator of Contemporary Design at Cooper Hewitt - Norton Museum - WPB, FL
• 2019 - Fort Pierce History Festival - Greg Enns - Poster for the Event - Downtown Fort Pierce, FL
• 2019 - HealthyStLucie FitFest - Logo/Poster/Photography - Jennifer Harris - Port St. Lucie, FL
• 2019 - Barwis -Jade Wright - Marketing - Port St. Lucie, FL
• 2019 - Indian River Magazine - Greg Enns - Website - Fort Pierce, FL
• 2019 - SBDC / Indian River Magazine / Tom Kindred / Greg Enns - Treasure Coast Business - Fort Pierce, FL
• 2019 - MycoTea - Trade Show Booth - Palm Springs, CA
IRSC Design Students Win 26 Addy Awards
2020 American Advertising Federation
Treasure Coast Student Addy Award Winners
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Virginia Faitella (2)
Nathaniel Alicea (2) Rebecca Mitchell Will Miranda (2) Brandon Sellers Christa Halstead (2) Christina Remian |
Christian Childers
Kasey Bonilla Nathaniel Jimenez Tatyana Alfred Sarah Howard Jonathan Derinor Luke Forbes |
Dorran Russell
Kayla Sanchez Terrel George Angel Kenney Brandon Davis Cara Richards Thalia Juarbe |
The Stars Will Be Out in Downtown Fort Pierce
Sunrise Theatre Is Rescheduling Performances
in the Coming Weeks for the 2020-2021 Season
With the 2019 - $5,000 Check from the Sunrise Theatre
It Marks 13 Years & $60,000 Helping Our IRSC Design Students
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Walt, the Sunrise Theatre is blessed to have you and your students as hands on supporters and creative partners. You are unsung heroes of the Sunrise Theatre.
Bob Bluestone Sunrise Theatre Board Member Former Owner, Chicago Bears |
My Opinion From Years of Design Experience
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• Success is having lots of young students from IRSC with salaries in the $70s and $80s range
• Success is keeping my 40 clients happy in the Y225 Lab - a day & night experience
• Success is having 10 students in the Seattle area & 10 students in California with great jobs
• In teaching Design History and Art Appreciation I have an advantage in teaching aesthetics
• Trust the opinions of those who actually work in their discipline
• Teaching without credentials and never working in this discipline is a serious problem
• Avoid miserable people they bring you down (from Milton Glaser's list of key points)
• Bottom line in teaching is quality student work, experience & awards - it's worked for 35 yrs
• Designers Teach Design
• Effective teaching in Graphic Design requires demonstrations of skills & techniques
• Our program is a 4-Year Degree in Design - Graphics Technology is a community college term
• Taste and aesthetics is developed through experience in working on diverse projects
• Students respect faculty who help them with experience on professional projects
• Communication Design is a very complex discipline - if you don't do it - you don't know it!
• Arrogance and poor taste are symptoms of a lack of aesthetics and knowledge
• Of the thousands of design students I've taught - there are tremendous success stories
• It's a pleasure helping our students all over the country with recommendations
• My students - Holly Grundel, Jay Krier, Robby Myers & Lance Camp have been very thankful
• Working as a designer in Chicago, Miami and Washington DC was important in my career
MycoTea
The Original Nectar of the Gods - 12 New Flavors
Bear's Head Tooth • Chaga • Cordyceps (I, II, III) • Enoki
Lion's Mane • Maitake • Reishi • Shiitake • Tiger Tail • Tigris
The Manatee Center Annual Report
A $1,000 Grant • Rachel Tennant, Manager
Working with Rachel Tennant at the Manatee Center has been a real pleasure -
she is bright, thoughtful and a perfectionist. - Walt Hines
she is bright, thoughtful and a perfectionist. - Walt Hines
Manatee Center Annual Report E-Book
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I think it looks great! Thank you for all of your time and effort. The book is beautiful and we are so happy to have had this opportunity. You are a wonderful designer and we are grateful that you took an interest in us.
Rachel Tennant Manager, Manatee Center Fort Pierce, Florida |
The 1st Virtual Digital Media Portfolio Exhibition
04/23/2020 • DMPEGO.com
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Walt, I did enjoy reviewing the student’s work. I plan to go back through all the links
and take a another look at everything. There is some really nice work no doubt. Thanks for inviting me to participate! Barry Wallace, AAF National Brand Manager, Tampa, Florida |
Our Design Celebrities Reviewed AS & BAS Portfolios Virtually
A Big Thank You to These Creative Directors & Graphic Designers
for their Time & Commitment to Our Student Success at IRSC
Barry Wallace
AAF National Brand Manager Tampa, Florida |
Heather Christman
Gov-Elect - 4AAF Graphic Designer St. Petersburg, Florida |
Doug Chilton
Senior Graphic Designer FP&L Juno, Florida |
Martha Perez
Creative Director Oceania Cruise Lines Miami, Florida |
Lance Camp
Videographer/Designer The Agora Group Delray Beach, Florida |
Howard Beauchamp
Creative Director Cannes Award Winner NYC, New York |
Kevin Blandon
Creative Director IdeaBar WPB, Florida |
Barry Marsh
AAF Treasure Coast VP BGM Creative Stuart, Florida |
Daniel Sauceda
Jr Creative Director IdeaBar WPB, Florida |
Victoria Racine
BlueFly Design Creative Director Hutchinson Island, FL |
Friendly Passages
Rupert J. Smith Law Library - E-Book
walthines@gmail.com • whines@irsc.edu
772.359.8214 • 772.462.7918
772.359.8214 • 772.462.7918